About the studio
Built like a trading desk,
not an agency.
Luixifer Studio is a small team of media buyers, creatives and analysts who'd rather run fewer accounts properly than many accounts passably.
Why "Luixifer"
Named for
carrying light.
Luixifer is our twist on the Latin lux ferre — to carry light. Most of the brands that come to us aren't broken; they're invisible. A product that works, customers who love it, margins that could support real growth — raw material sitting in the dark. Our job is to carry light to it: put the right product in front of the right person, at a cost the business can actually afford.
The studio exists because we kept watching the same failure at bigger agencies: accounts sold by a senior partner and run by whoever was free, reports built to hide problems instead of surfacing them, and creative treated as an afterthought when it's the single biggest lever in the account.
So we run the opposite shape. The buyer who audits your account is the buyer who runs it. Media, creative and data sit in the same conversations from day one. And we cap the number of active accounts, because performance is mostly a function of attention, and attention doesn't scale.
Operating principles
Six rules we
don't bend.
Every studio says it has values. Ours are specific enough to be checked — hold us to them.
Flat fees, in writing
We don't charge a percentage of ad spend. Agencies paid on spend get richer when your budget grows — we only get to keep you if your profit does.
You own everything
Ad accounts, pixels, audiences, creative files, dashboards — all in your name from day one. If we part ways, you lose nothing but us.
No layers
You will never be handed to an account manager. Questions go to the person who can answer them, usually the person doing the work.
Blended numbers only
Platform ROAS flatters everyone. We report blended MER and CPA reconciled against your store revenue — numbers you could show your accountant.
Say the uncomfortable thing
If your unit economics can't survive paid traffic yet, we'll say so in the first call — even when it costs us the account. Especially then.
Creative is the strategy
Past basic account hygiene, growth comes from the ads themselves. We'd rather test ten honest concepts than micro-manage one bid setting.
Everyday tools
"They're the first agency whose weekly report I actually read. Everything reconciles, including the weeks that didn't go well."
Priya S. — Head of Growth, Ridgeline
Say hello
Sound like a team
you'd work with?
We take on a handful of new accounts each quarter. Tell us about your brand.
Get an audit →